ALL YOU NEED TO KNOW ABOUT
One of the most important parts of any digital marketing strategy is without a doubt the use of video. Not only does it help to grab your audience’s attention and increase your brand awareness, it’s also become the most effective form of online marketing, with experts predicting that video will become the most powerful marketing tool in the near future.
KING OF CONTENT
We all love stories, especially watching them unfold through moving pictures and animated media. And what better way to share your brand’s story than through video?
From boosting conversions to increasing sales, video marketing is both versatile and highly profitable. In fact, research has shown that an overwhelming majority of users immediately buy a product after watching a short video explaining its function and purpose. Videos also help to foster trust with consumers, reducing any scepticism or fraud-related fear when trying to make purchasing decisions.
VIDEO IS THE FUTURE OF DIGITAL MARKETING
A well made video should ignite emotions, be compelling and engage consumers – so it’s important to have a carefully planned strategy beforehand, with your marketing goals in line with the content.
Search engines love video, too – it increases the time visitors spend on your website, which signals to Google that your site has quality content. And you don’t have to take our word for it, either – statistics prove that a video embedded on your website can send it up Google’s rankings, giving you an obvious and huge advantage over online competitors. It’s also vital to optimise any videos for Youtube, through the use of interesting titles, descriptions and links your services and products.
HOW CAN WE HELP YOU TELL YOUR STORY?
Our video marketers can convey your message through content that is shareable, authentic and consistent with your brand. Through our creations, we’ll help you put together a digital marketing strategy that inspires, informs and entertains your consumers in a way that drives sales and reaches your target audience.
Fibonacci Marketing. SB Business Centre,
Triq Dun Karm, Birkirkara Bypass,
Mob: +356 9936 7674
Tel: +356 2708 5661